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Animoca Launches NUVA Marketplace to Unite the Fragmented RWA Tokenization Sector

by Ali

Animoca Brands, a leading Web3 and blockchain innovator, has taken a bold step to unify and simplify the rapidly growing but fragmented tokenized real-world assets (RWA) market with the launch of NUVA, a next-generation marketplace built on the Provenance Blockchain. This strategic move aims to provide both institutional and retail investors streamlined access to high-quality, tokenized real-world assets across multiple chains.

What is NUVA and Why Is It Important?

NUVA is a blockchain-based vault marketplace co-developed with ProvLabs, the creator of Provenance Blockchain, which currently supports over $15.7 billion in tokenized RWAs. The platform addresses key challenges of the current landscape, where valuable tokenized assets—ranging from yield-bearing stablecoins to pools of fixed-rate home equity loans—are scattered across various marketplaces and chains, limiting investor access and liquidity.

NUVA’s vault system offers investors tradable token claims (vault tokens) backed by real-world financial products, enabling liquidity and composability previously unavailable in traditional finance. This model opens doors for long-unserved investor segments, democratizing exposure to valuable asset classes in a transparent, efficient, and secure manner.

Key Features of NUVA

  • Multichain Marketplace: NUVA operates across blockchain networks including Ethereum, Solana, and Base, allowing seamless cross-chain asset trading.
  • Initial Vault Offerings: The platform launches with two major vaults:
    • nuYLDS — a yield-generating stablecoin product offering around a 4% annual yield.
    • nuHELOC — a vault of fixed-rate home equity line of credit loans originated by Figure Technologies, targeting a yield near 9%.
  • $NUVA Token: A native utility and governance token for staking, fee payments, and ecosystem incentives.
  • Enhanced Liquidity: Vault tokens can be traded on decentralized exchanges, unlocking liquidity for traditionally illiquid assets.
  • Transparency & Security: All underlying loans and assets are recorded on-chain, ensuring full transparency and auditability.

Market Outlook and Industry Impact

The tokenized real-world asset market has surged over 380% in recent years, with its total value exceeding $24 billion in 2025 and projections estimating growth up to $16 trillion by 2030. Institutional players like JPMorgan, BlackRock, and RealT have accelerated adoption, fueling demand for products like tokenized treasury bonds, real estate, and private credit.

NUVA’s launch comes at a time when blockchain technology offers compelling advantages for financial services—enabling fractional ownership, 24/7 markets, reduced costs, and automated compliance. By consolidating fragmented platforms, NUVA aims to become a cornerstone for on-chain exposure to tokenized real-world assets, catering to both institutional investors and retail participants.

What This Means for Pakistani Crypto Investors

  • Expanded Investment Opportunities: NUVA opens new avenues for Pakistani investors to diversify portfolios with tokenized real-world assets that generate stable yields.
  • Access to Institutional-Grade Products: Investors can participate in regulated, transparent, and high-quality assets previously limited to large institutions.
  • Increased Liquidity and Flexibility: Tradable vault tokens offer liquidity in markets often characterized by long lock-up periods or illiquidity.
  • Educational Resources and Compliance: Crypto.pk can guide navigating the RWA market, focusing on Shariah-compliant and ethical investment principles.

How Crypto.PK Can Help

At Crypto.pk, we provide Pakistani investors and crypto enthusiasts with:

  • Insights on Tokenized Real-World Assets: Detailed market updates and analysis on RWA tokenization trends and opportunities.
  • Investment Guidance: Advice on safely investing in emerging asset classes within a compliant framework.
  • Educational Content: Resources to understand blockchain’s role in revolutionizing traditional finance, including decentralized finance (DeFi) and asset tokenization.

For more about blockchain’s impact on real-world asset tokenization, check our blog on Real-World Asset Tokenization Explained.

Ready to explore the future of finance with Real-World Asset tokenization?

Visit Crypto.pk for expert insights, trading tips, and personalized support.

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